Let’s face it folks. We live in a world where an entire generation doesn’t even know what financial security means and what having a steady job looks like. But thanks to human beings’ amazing survival instincts, small businesses have begun popping up left right and center and people have become a lot more open to owing a business than trying to work for someone else. With so many new businesses come all those “how to run a new business” advice columns and the number one advice that these columns dish out is that you need to set specific aims and objectives for a new business. Let’s find out why that bit of advice is so relevant for new small businesses.
